Rating
9.3/10
Best for
Corporate training, employee onboarding, educational videos, business presentations and multilingual video production.
Starting price
Free. Starter is currently $29/month when billed monthly. Creator is $89/month.
Free plan
Yes. The Basic plan includes 1,200 credits/month and can produce up to 10 minutes of video/month.
Category
AI Video / AI Avatars / Corporate Learning
Official website
Hankali review
Synthesia occupies a particularly interesting part of the AI-video market because it is not primarily trying to compete with Hollywood-style generative filmmaking.
Its focus is communication.
A company can create training videos, onboarding materials, product explanations, internal announcements and educational content using AI avatars and synthetic voices without hiring actors or setting up a studio.
That makes Synthesia particularly attractive to organizations.
Consider a multinational company that needs employee-training videos in several languages. Traditionally, this could involve scripts, filming, presenters, translators, voice actors and editing.
With Synthesia, much of that workflow can be simplified.
The platform currently supports more than 160 languages and voices, while paid plans provide access to progressively larger avatar libraries and custom avatar capabilities.
The major limitation is creative style. Synthesia is excellent for professional communication but is not necessarily the first choice for cinematic storytelling.
If a filmmaker wants dramatic scenes, environmental storytelling and experimental visual effects, Runway, Veo or similar tools may be more suitable.
For corporate learning, however, Synthesia is extremely compelling.
Features
- AI avatars
- AI voiceovers
- Text-to-video
- AI dubbing
- Multilingual videos
- Custom avatars
- Personal avatars
- Video templates
- Brand customization
- Interactive video
- API
- Collaboration
- Business training workflows
Pros
- Very easy video creation
- Excellent for businesses
- Large avatar library
- Multilingual support
- Excellent for training
- No studio required
- Free plan
- Custom avatar options
Cons
- Less suitable for cinematic video
- AI avatars can still appear artificial
- Advanced features require paid plans
- Professional teams may need higher subscriptions
Who should use it
Synthesia is particularly suitable for corporations, HR departments, training companies, course creators, SaaS companies, educational organizations and marketing departments.
It is also useful for businesses that need to localize video content into multiple languages.
Who shouldn’t use it
Independent filmmakers seeking cinematic storytelling and highly experimental visual production may prefer Runway, Veo, Kling or other generative-video platforms.
Alternatives
- HeyGen
- Colossyan
- D-ID
- Runway
- Google Veo
Competitors
HeyGen and Colossyan are among the closest competitors for AI-avatar business video.
Latest updates
Synthesia currently offers Basic, Starter, Creator and Enterprise plans. Its Basic plan is free, Starter is $29/month, and Creator is $89/month when billed monthly.
Current plans include AI avatars, AI dubbing, custom on-brand avatars, multiple avatars per scene, interactive videos and API access depending on the subscription.
Synthesia also maintains a dedicated product-update hub covering new features and platform improvements.
